Grammarly rebrands to 'Superhuman,' launches a new AI assistant

Grammarly dumps its own name for Superhuman — fans split, jokes fly

TLDR: Grammarly rebranded the company to “Superhuman” and launched Superhuman Go, an AI helper inside its extension that connects to your email and calendar. The crowd is split: some say the new name fits an AI suite, others say don’t ditch a famous brand—while memes claim all apps become email and chatbots.

The internet is clutching its pearls: Grammarly just took the name of the email app it bought and rebranded the entire company as Superhuman — while keeping the writing tool itself called “Grammarly.” Cue chaos. One camp says it’s smart branding for a bigger AI future: as user jhaile puts it, “Superhuman” sounds more like a whole productivity suite than a spellchecker. Another camp, like triceratops, insists Grammarly is the household name and swapping labels feels like tossing away gold. Meanwhile, nkko steps in with the calm take: the company changed names, not the product, which “makes total sense.”

Under the hood, it’s not just a name change. The new AI sidekick, Superhuman Go, pops up inside the Grammarly extension to rewrite emails, give feedback, and even hook into Gmail, Google Calendar, Jira, and Drive to log tickets or find your free time. There’s an agent store (plagiarism checker, proofreader), a Pro plan at $12/month, and a Business plan at $33/month that unlocks Superhuman Mail. Competitive side-eye is on: this aims at Notion, ClickUp, and Google Workspace.

The drama? Meme-lords led by treetalker declared that “all software eventually becomes email — and now, a chatbot.” haltingproblem did a lore dump on Superhuman’s flashy backers, while others bickered over fame vs. fit. In short: new name, new bot, same debate — is this a glow-up or an identity crisis?

Key Points

  • Grammarly is rebranding its company name to “Superhuman” after acquiring the Superhuman email client in July; the Grammarly product name remains unchanged.
  • The company launched Superhuman Go, an AI assistant built into the Grammarly extension, offering writing suggestions and email feedback.
  • Superhuman Go integrates with apps like Jira, Gmail, Google Drive, and Google Calendar to perform tasks such as logging tickets and fetching availability.
  • Users can enable Superhuman Go via a toggle in the Grammarly extension; an agent store includes a plagiarism checker and a proofreader (launched in August).
  • Pricing: Pro plan at $12/month (billed annually) with multi-language grammar and tone support; Business plan at $33/month (billed annually) includes Superhuman Mail.

Hottest takes

"all software seems to eventually become email — and, now, an LLM" — treetalker
"The company is being rebranded, not the product. Makes total sense" — nkko
"Grammarly's brand was far better known than 'Superhuman'" — triceratops
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