Do you want to build a community where users search or hang? (2021)

Hangout or Help Line? Devs clap back at “fake community” talk

TLDR: The article says developer spaces are either hangouts or quick-answer hubs, urging teams to pick a lane. Commenters push back, arguing you can’t “build” community—only serve it—and warning that “community” is often marketing code for user retention, sparking a debate over relationships vs. support lines and why that framing matters.

The post divides developer spaces into two vibes: a cozy “Facebook” hangout where folks chat and bond, and a fast “Google” zone where you search, get answers, and bounce. Examples fly—Rands’ Slack and Ruby feel like hangouts, while Stack Overflow is pure drive‑thru. The author says bigger, self‑contained tools and real‑life events push you toward hangouts, while plug‑in components lean searchy. Seems tidy… until the comments light up.

Enter the clapbacks. Commenter laurex calls it a tech‑washed misunderstanding: these platforms aren’t built for relationships, and calling them “community” just masks a business goal. themafia takes a sledgehammer to the premise: you don’t “build” a community, you serve one. Cue the drama: marketers vs. makers, vibe‑lounge vs. help desk. Some cheer the clarity—“pick hangout or hotline, stop muddling both”—while others bristle at the “competitive moat” language. The article’s nod to “move fast and break democracy” and “don’t be evil” reignites snark about Facebook and Google.

Jokes abound: “Discord isn’t a living room, it’s tech support with emojis,” and “Your Slack isn’t a family reunion.” One meme summed it up: “Build‑a‑Community Workshop: Step 1—add a forum. Step 2—pretend it’s friendship.” The vibe? Spicy, skeptical, and asking whether we want friends, fixes—or honesty.

Key Points

  • The article defines two developer community archetypes: hangout-focused (“Facebook”) and answer-focused (“Google”).
  • Hangout communities foster broad conversation, persistent relationships, and may include real-life events.
  • Search-and-go communities emphasize quick answers, anonymity, and minimal ongoing interaction.
  • Examples: “Facebook”-type include Rands Engineering Slack, Ruby community, Orbit.love’s Discord; “Google”-type include Stack Overflow and the Elasticsearch forum.
  • Determinants of community type include technology scope, presence of real-world events, and unifying elements like open source or shared interests.

Hottest takes

"These tools are not designed to help people have relationships" — laurex
"You still didn’t ‘build’ anything" — themafia
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