March 14, 2026
Crumble-core controversy
Cookie Jars Capture American Kitsch (2023)
Grandma’s cookie jars called “useful NFTs” and the internet cackled
TLDR: Ceramic cookie jars are having a comeback as quirky art objects, not snack holders, from indie makers to a Supreme Doughboy and a Mickey spotted in Rihanna’s kitchen. One zinger calling grandma’s collection “useful NFTs” set the tone as readers split between charming nostalgia and eye-rolling clutter debates.
Cookie jars are back, and they’re not just holding chocolate chips—they’re holding identities. The article spotlights artist Hazy Mae, who stashes everything but cookies in her vintage ceramic menagerie and rides a wave of renewed love for flamboyant jars, from woodland critters to Supreme’s Pillsbury Doughboy and a Mickey that even popped up in Rihanna’s kitchen. But the community took one look and went full sitcom laugh track.
The line of the day: a commenter calling Grandma’s shelf a “primitive NFT gallery—except useful.” Cue giggles, because everyone knows a “cookie jar” that secretly stores recipes, receipts, and existential dread. From there, the vibe split into two camps: Team Kitsch (it’s art, it’s nostalgia, it’s joy in a jar) versus Team Clutter (dust magnets with lids). The “no cookies in the cookie jar” meme kept popping up as people confessed to hiding literally everything else inside.
The brand tie-ins stirred extra spice. Some see Supreme’s Doughboy as charming retro chaos; others roll their eyes at hypebeast pantry gear. And that Mickey cameo? Half the crowd treats it like a kitchen hall pass, the other half calls it corporate nostalgia cosplay. Either way, the consensus mood is clear: cookie jars are less about snacks and more about stories, secrets, and a little bit of deliciously tacky drama.
Key Points
- •New York City–based artist Hazy Mae collects and makes ceramic cookie jars, often using them for non-cookie storage.
- •Ceramic cookie jars gained prominence in American homes by the 1950s and stayed popular through the 1990s.
- •A resurgence is underway, fueled by interest in pottery/sculpture and appreciation for vintage designs.
- •Current designs feature whimsical motifs and brand collaborations, including Supreme x Pillsbury’s Doughboy jar.
- •Williams‑Sonoma’s Mickey Mouse jar appeared in Rihanna’s kitchen; CB2 also offers a modern iteration.