Bored of eating your own dogfood? Try smelling your own farts

Users say AI support stinks; some claim dogfooding is dead, others just outlast the hold

TLDR: An angry caller blasted a big company’s robot-heavy support and begged leaders to try their own phone lines. Commenters split between “dogfooding is dead,” “support isn’t even product,” and “just outlast the hold,” with fart jokes and egg memes reminding everyone how bad service smells and why it matters.

Big-company customer service just got roasted. In a viral post, a caller hits a wall of “manage it online” prompts, gets shoved toward an AI WhatsApp bot, and lands in a robot voice from hell. Truly, the author pleads for dogfooding — leaders using their own products and support lines — so they feel the pain. He contrasts a giant’s apathy with a scrappy startup that actually called to listen, empathy first, metrics second.

The comments lit up. One scorched-earth take says dogfooding used to align incentives, but growth turned into “metastasis” and “enshittification,” and now the user experience (UX) gyroscope is broken. Another crowd counters: customer support isn’t even considered part of the product at big tech, so execs won’t ever “taste” the queue. A battle-hardened commenter admits they assume support will be terrible, and the only strategy is patience and persistence — “outlast the hold.”

Meanwhile, the peanut gallery kept it spicy: an “eggs” thread joke slid under this story like a stink bomb, and someone declared, “My farts always smell good to me,” proving the title delivered meme-fuel. The mood? Righteous rage, gallows humor, and “press 0 for chaos.” Bad support stinks, and AI isn’t deodorant today.

Key Points

  • The author called a large company and was repeatedly directed to self-service options, including an AI assistant via WhatsApp.
  • The call transitioned from a prerecorded script to a low-quality electronic voice system amid claims of high call volumes.
  • The company markets itself as innovative and AI-driven, yet the author experienced poor customer service.
  • The article advocates dogfooding and having staff, including leadership, experience difficult customer journeys and call center operations.
  • An anecdote about Jeff Bezos calling his own customer service is cited, and a small startup’s empathetic follow-up after cancellation is contrasted.

Hottest takes

"metastasis — excuse me, enshittification — we’ve outgrown dogfooding" — mpalmer
"customer support usually isn’t seen a part of the product" — chromacity
"I will continue calling until the matter is resolved" — cainxinth
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