April 27, 2026
Mash or masterpiece?
HVD Bodedo
A potato-carved Bodoni has the internet split: “delicious art” vs “starchy gimmick”
TLDR: A design team carved stamps from 8kg of potatoes to make Bodedo, a playful spin on the classic Bodoni font. Commenters are split between praising the hand-made charm and slamming it as a wasteful gimmick, with extra drama over food waste and a flood of irresistible potato puns.
Designers at HVD spent a long, goofy night carving 8kg of potatoes into stamps to riff on classic Bodoni, then turned their prints into a real font called Bodedo. Cue the comment tornado: half the crowd is swooning over the tactile charm—“finally, a serif you can smell”—while the other half is clutching pearls over sacred type history. One top-liked take? “Giambattista Bodoni didn’t die for this salad.” Another fires back: “Bodoni would’ve loved a messy experiment.”
Key Points
- •A group undertook an experimental type project to reinterpret Bodoni using potato stamps.
- •They carved letters from approximately 8 kg of potatoes with knives over a long evening in a kitchen.
- •After carving a full alphabet, they stamped the letters onto paper to capture the forms.
- •The stamped alphabet was digitized into a font named “Bodedo.”
- •The article contrasts typical vector-based type design with this hands-on, analog method.