Canada's only watchmaking school still ticking after 80 years

Tiny gears, big feels: Canada’s clock school has fans joking AI picked the wrong jobs

TLDR: Canada’s only watchmaking school, founded after the Second World War, is still full after 80 years and now trains people for luxury watch and jewelry jobs. Commenters were charmed, nostalgic, and very online, joking that artificial intelligence skipped tiny gears and went straight for office email.

Canada’s only watchmaking school is quietly living its best main-character life on the third floor of an elementary school in Trois-Rivières, Quebec — and the internet is absolutely delighted. The École nationale d’horlogerie was founded 80 years ago to help Second World War veterans rebuild their lives, and now it trains future watchmakers for luxury names like Rolex and TAG Heuer. There are only 20 spots, it’s full, and there’s already a waiting list, which had commenters reacting like they’d just discovered a secret level in Canadian history.

The biggest vibe in the comments? Respect — with a side of existential comedy. One person marveled at how huge the skill set is, saying they’d watched enough repair videos to know this isn’t a cute hobby but a full-on precision marathon with expensive tools and years of learning. Another dropped the hottest modern twist: this may be exactly the kind of well-paid work artificial intelligence can’t easily replace. That sparked the most meme-able reaction of all: people thought robots would take over ultra-precise hand work, but instead, as one commenter joked, AI went after their emails. Brutal. Hilarious. Weirdly relatable.

And then came the heart-tugging nostalgia. One commenter shared a family story about a grandfather who became a master watchmaker after the war and built a respected business in Toronto — turning the thread from “neat school!” into full emotional prestige drama. Also, yes, someone showed up with the dad-joke of the day: “Yes, but has it taken a licking?” Of course they did. On a watch story, the pun clock was always going to strike.

Key Points

  • The École nationale d’horlogerie in Trois-Rivières, Quebec, is Canada’s only watchmaking school and was founded 80 years ago after WWII to help veterans reintegrate into society.
  • The school now focuses on training professional watchmakers for the market, according to teacher Benoit Mercier.
  • The program has 20 full-time students, its maximum capacity, with 11 more prospective students on a waiting list.
  • Students receive hands-on training in specialized tasks such as assembling clocks, soldering metal parts, and cleaning, oiling, and reassembling watches.
  • Mercier says companies including TAG Heuer, Rolex, and Birks contact the school seeking future employees.

Hottest takes

"has it taken a licking?" — ButlerianJihad
"exactly the kind of high-paying job that is difficult for AI to replace" — LzeYing
"AI would replace people doing insanely precise hand work... turns out it replaced me writing emails" — ElenaDaibunny
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