50% of U.S. vinyl buyers don't own a record player

Gen Z buys vinyl without turntables — fans vs 'ewaste' haters

TLDR: Half of U.S. vinyl buyers don’t own record players, with Gen Z fueling the surge. The comments split between “support the artist” identity tokens and “ewaste” merch, with some paying $50 for records yet streaming via Jellyfin/Plex to dodge Spotify—proof fandom is rewriting how we value music.

Half of U.S. vinyl buyers don’t even own a record player, and the internet is spinning faster than a 45. The article says Gen Z is 27% more likely to buy records, treating them as tangible fandom in a world of endless streams. The industry receipts back it up: vinyl revenue jumped to $1.2B, even outselling CDs. But the real concert is in the comments, where the crowd is split between love and side-eye.

OP ResisBey frames the trend as a shift from audio to identity token and artist support in an era of near-zero streaming payouts. Superfan toomuchtodo admits dropping $40–$50 on records, then listening digitally on Jellyfin and Plex to dodge Spotify — peak modern fandom. Minimalist sbarre shrugs: vinyl is basically a shirt or poster, and they don’t want more stuff. Then knollimar barges in with a spicy take: it’s a “silly cargo cult” and even ewaste compared to a poster. Cue memes about “display-only discs,” “shelf trophies,” and a victory lap from Throaway198712 flexing 1,300 records like a trophy case.

It’s not just nostalgia — it’s a tug-of-war over authenticity. Is vinyl the new merch, or a lifeline for artists? The comments say: both, loudly.

Key Points

  • Gen Z listeners are 27% more likely to purchase vinyl records than the average music consumer (Luminate, 2023).
  • Half of U.S. vinyl buyers do not own a record player.
  • 32% of Gen Z have taken digital detox breaks, compared to 19% of Baby Boomers (Global Web Index).
  • U.S. vinyl revenues grew 17% in 2022 to $1.2 billion, marking the 16th consecutive year of growth (RIAA).
  • Vinyl albums outsold CDs in units in the U.S. in 2022 (41 million vs. 33 million), the first time since 1987 (RIAA).

Hottest takes

"Physical media has shifted from an audio format to a \"token of identity\"" — ResisBey
"It feels like ewaste compared to a poster" — knollimar
"I buy to support the artist (usually $40-$50 for an album), but listen to the digital versions via Jellyfin and Plex (to avoid Spotify)" — toomuchtodo
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